ErtugrulAlex Haskan

A Senior Front End Architect engineering high-performance, scalable web applications across the full modern JavaScript ecosystem, with a strategic focus on performance, micro-frontends, and developer experience.

currentlyQuoteMedia ↗based inVancouver, BCfocusPerf · DX · AI

01 profile

about.md Preview

With over a decade of experience as a Senior Front End Architect, I specialize in engineering high-performance, scalable web applications. My expertise covers the full modern JavaScript ecosystem including Vue.js/Nuxt, React/Next.js, Node.js, and TypeScript with a strategic focus on performance optimization, micro-frontends, and enhancing developer experience.

I'm particularly passionate about the intersection of AI and software engineering, leveraging LLM API integration and prompt engineering to streamline development workflows, enhance code quality, and elevate user experiences. As the author of Türkiye's first HTML5 & CSS3 book, I'm committed to clean architecture, mentorship, and delivering measurable business impact through technical excellence.

02 explore

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</> Projects

A collection of builds that demonstrate range clones, tools and experiments across React, Tailwind and vanilla JS.

browse projects _02

# Experience

A decade delivering scalable solutions and measurable business value for global leaders across finance, FMCG and telecom. BBVA, Unilever, P&G, Turkcell, Halkbank and Scotiabank.

view timeline

03 toolkit & milestones

// expert in modern frameworks powering scalable, user-centric solutions

TypeScript

Vue.js

Nuxt

React

Next.js

Node.js

Astro

Prisma

Supabase

TailwindCSS

Cypress

LLM Integration

Prompt Engineering

OpenAI API

Claude API

Gemini API

GitHub Copilot

Published Türkiye's first HTML5 & CSS3 book, recognized by industry leaders as a pioneering work in modern web development.

2011 YEAR PUBLISHED

04 engineering philosophy

manifesto.ts

// manifesto.ts — engineering in the AI era

type Engineer = Record<string, boolean>;

export const engineer: Engineer = {
  writesTheMostCode: false,

  learnsFastest: true,
  judgesBest: true,
  leveragesAI: true,
  helpsOthersLevelUp: true,
};

The future of software engineering isn't who writes the most code. It's who learns fastest, judges best, and helps others level up. In the age of AI, speed of learning and judgment matter far more than lines of code.